The amazing thing about the Five Phases of Empathy is that you can use it to develop deeper understanding of people, places, and even marketing strategies.
The way it works is that once a strong emotion shows up, you channel it in a productive way.
This time, I took my complicated relationship with Amazon and turned it into a case study for Inc. Magazine, on community building at an industrial scale. I'd love to hear what you think!
PS: If you’d like to support this work—and other ways we’re applying empathy—consider picking up or gifting one of our tools. For the rest of the week (unlike on Amazon ;)), get 20% off with code ####### at actuallycurious.com.
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