| | | | | Last month, we rolled out early access to the beehiiv MCP for paid users. | The response? 🤯 | Thousands of you built automated workflows to accelerate growth, unlock new revenue streams, and gain a deeper understanding of your audience. | Today, we’re taking it a step further. | Introducing the beehiiv MCP v2: now more powerful and available to everyone. No waitlist. No paid plan required. | With MCP v2, your AI has access to your entire beehiiv ecosystem, from podcasts and automations to segments, products, monetization data, and more. | Plus, we’re launching a few more updates: | 🎙️ New podcast pages
📨 Subscribe Forms v3
🎨 Audience templates | Let’s dive in 👇 |
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| | | | Once upon a time, understanding your audience meant clicking through dashboards, exporting CSVs, and stitching the story together yourself. | Today, you just ask. | MCP is an open standard that lets AI tools connect directly to software like beehiiv. No more copying and pasting into a chat window. Your AI can plug into your account and access, analyze, and act on your data in real time. | The result is deeper insights and more tactical support for your business. For example, ask Claude to break down who’s reading your newsletter: the types of companies, their size, and how that’s changing over time. From there, it can use that data to help build a media kit for potential sponsors. | That’s exactly what I did here: | | That's not a dashboard. That's an analyst who never sleeps, with full context across your entire business. | And starting today, every beehiiv user gets one. Setting it up takes less than 2 minutes… | | | What’s new in v2? | The analyst who never sleeps just earned a promotion. | Now, it’s a newsletter expert, with a PhD-level understanding of your entire business, and the ability to act on it. | You can now create advanced segments with just a prompt. Ask things like: | “Find my free subscribers who've opened 5+ emails in the last 30 days but haven't upgraded. Save them as a segment called High Intent Free.” “Build a segment of paid subscribers who've clicked 3+ sponsor links this quarter. I want to send them an exclusive offer.”
| | And it doesn’t stop at segmentation. The MCP now has full access to podcasts, automations, products, surveys, polls, referrals, and more. Today, you can ask questions like: | “Which podcast episodes are getting the most plays — from which apps, and in what cities?” “Where are subscribers dropping off in my onboarding automation?” “Which survey responses are showing the strongest churn signals?”
| | Where this is going… | Our direction is simple: automate the grind, so you can focus on the work that matters. Your ideas, your voice, your perspective — that’s the core of your brand. Let AI handle the rest. | Segments was just the first write-enabled workflow. Drafting and publishing posts, automations, surveys, and more are coming (very) soon. | Join the thousands already using the beehiiv MCP to expand what’s possible 👇 | |
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| | | | | | Every episode you publish gets its own auto-generated podcast page.
We just gave them a glow-up ✨ | | What’s new? | Distribution to Apple, Spotify, Overcast, and more A dedicated page for every episode Full transcripts for every episode A playlist of recent episodes Dynamic timestamps Episode descriptions SEO/AEO optimization built in Full video embeds
| No podcast yet? This is your sign. Launch your first show in just a few clicks and start building deeper audience relationships beyond the inbox. | Already hosting elsewhere? Cancel the extra subscription and migrate your entire archive to beehiiv in minutes. | |
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| | | | Subscribe Forms let you build fully customizable embeds that convert traffic into subscribers, anywhere on the internet. | For example, if you host your site on WordPress, you can build custom subscribe forms in beehiiv and drop them right in. Every signup flows directly into your account — no third-party plugins required. | | Go beyond email. Add custom fields to collect names, phone numbers, preferences — whatever matters most to you. Make it yours. Customize fonts, colors, sizing, and backgrounds. Add images or GIFs to stay perfectly on-brand. Stay in control. Enable double opt-in on any form to keep your list clean and high-quality. Track everything. Create unique forms for your homepage, lead magnets, and landing pages, then measure the impact of each one.
| Today, we’re giving you even more control over how your forms show up, with new layouts, triggers, and frequency settings. | Layouts: Inline, slide left/right, popup, sticky top/bottom. Triggers: Immediately, after a delay, on exit intent, or after scroll. Frequency: Every visit, or after X days.
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| | | | Templates now remember who they're for. | Pair each template with its intended audience: | Your weekday newsletter 🤝 your weekday list Your premium digest 🤝 your paid subscribers Your monthly recap 🤝 everyone
| Set it once, and it’s handled every time you open the template. That means less time setting things up, and no more “did I just send that to the wrong list?” moments. | | |
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