Hi there,
It’s been one whole year of our Ceramide Lip Blur Balm and we couldn’t let the moment pass without saying thank you.
What started as a simple idea (a sensitive-skin friendly lip balm with better for you nourishment) quickly became one of our most-loved products and over the past year, we’ve seen it become a daily staple for so many of you! We LOVE seeing it everywhere - bags, pockets, keychains in person or tagged in social media posts!
We made this balm to be a little bit of everything in hopes that you’d love it just as much as we did:
- Made with sensitive skin in mind
- Hydrating, skin barrier supportive shades
- Easy to find, hard to lose with the unique built-in ring cap
- All for only $12
And it seems like you did! Community is always at the heart of everything we do, and because of YOU we’ve:
- Celebrated our community models who helped bring it to life across website, email and retail marketing assets
- Launched 7 core shades and 5 core + letter charms including your two favorites (voted with your $): Be Real and Be Kind
- Partnered with Olipop to not only launch 3 brand new flavors + charms but also take our customers to the Super Bowl on our 4th customer brand trip!
- Sold over 49k lip balms and 10k charms on our website
The past year has been a real “pinch me” moment for us, and we’re just getting started! Whether you’ve been with us since day one or just discovered your favorite shade, we’re so grateful you’ve made this product part of your routine.
P.S. see how we’re celebrating on social for your chance to win our next PR drop!
❤️
cocokind
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