We wanted to create a first-of-its-kind face mask and took our time to make sure it was just right. Here's a peek into HB's texts throughout the product development process: 50+ iterations and 1.5 years later.
Caffeine Reset arrives tomorrow, February 9th at 9am PT.
Caffeine Reset is the first product dreamed up in our in-house rhode lab, where HB and our team of chemists and product developers can experiment and test formulas before moving into final production.
We kept iterating on the mask until it checked every box—a creamy texture, instant sculpting benefits, and a layer of hydration that lasts after rinsing.
We can't wait for you to experience the final formula ✨
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