Consistency Beats Intensity
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It’s nice to sweat buckets in July. I actually love 6am runs at 90% humidity. But as September rolls around, my anticipation shifts to Fall. I love the Fall. And like clockwork, the first sign came recently, when I traded in my tee for a long sleeve top. Paired with shorts, it’s the tried and true running uniform of the season in New England. Crisp morning air mixed with the warming sun. What’s not to love?
Um, the end of summer?
Sure, I get it. The warm weather, long vacations and ripe fruit will be missed. But the tradeoff is routine. I also love routine. The kids are back in school, adults back to work and we all settle into a more fixed schedule. If you fell out of your routine over the summer, don’t worry - Mother Nature is here to nudge you back out the door.
We all know that consistency trumps intensity in running, but monotony doesn’t have to feel monotonous. It’s about finding the rhythm - to your days and your weeks, and then stacking one on top of another, over and over again. We inherently understand this with a level of intimacy and knowledge that allows our teams to go deep across product creation and storytelling.
This fall, we'll launch a number of new products and we’ve remastered some fall classics. Plus, we explore the runner’s rhythm in a series of short films. We hope it inspires you to build consistency in the best season of the year. (We really love the Fall.) |
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HARRIER SHORTS
I’m so excited about the Harrier Shorts because they’re uniquely Tracksmith; you won’t find a short like this anywhere else. We love Merino wool and use it throughout our tops, from base layers to mid-layers, but we’ve struggled to produce a fully-Merino short suitable for hard training. Until now.
The Harrier Short is made of a woven Merino shell and knit Merino liner. Merino wool is expensive and one of the most complicated materials to commercialize due to its delicate nature and long lead times, but the result is a short that doesn’t stink and transitions well after the run. It’s been a labor of love for a few of us at HQ; I hope you’ll give it a try. |
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BRIGHTON BASE LAYER
When I talk to Tracksmith customers, I often ask their favorite product. At least 70% of the time, it’s the Brighton Base Layer. And I understand why. It’s definitely in my top five products and the piece I wear the most year round. I’m biased, of course, but it’s the best endurance base layer on the market.
The fit and fabric are what make it so versatile. You can wear it as a slightly-fitted long sleeve top (as I did this morning paired with the Harrier Shorts) or as a first layer under a mid-layer or jacket. The Merino-nylon blend – and the proprietary finishing process at our factory – make it pure magic. And the best part – I’ll wear a Brighton for several weeks before washing it. Just hang it up or lay it out after a run, and the next morning it’s ready to go again. |
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RACING OVERLAND
Last weekend, I had the pleasure of racing the Vermont Overland. It’s a trail race we’ve supported for several years, and one of the most unique and majestic courses you’ll find. Fourteen-plus miles across singletrack trails, Class IV roads, and wildflower-covered meadows. If you can pick your head up, the views are stunning. Alongside a number of employees, we also invited eight athletes to experience the race in our new Overland Collection.
Their response (and the race) were telling of our first big leap into trail gear. Everyone had an incredible time, praising the comfort, function and style of Overland. YiOu Wang finished 7th female overall and first in her age group wearing the all-new Eliot Range (which I also spotted on the podium after the Overland cycling event when Ian Boswell celebrated his win the following day). The only thing missing this past weekend was Rocky the Raccoon – our infamous Overland mascot had to hold down the fort back at the Trackhouse.
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TWILIGHT 5000: UNTIL NEXT YEAR
It’s always bittersweet to wrap up our Twilight 5000 Series. Yes, it means cooler temperatures and the busy Fall Marathon season are coming, but it also means we have to wait until next spring before we hit the track again. But the wheels are already turning and the team has some wild ideas in mind for 2026.
The 2025 series didn’t disappoint, though. The Twin Cities saw our fastest competitors for both men and women, with Joel R. finishing at 13:58 and Elena H. at 15:52, respectively. The energy came alive at every stop, from Toronto to Chicago, and as usual, we captured every city on camera. If you didn’t get the chance to race with us this year, I encourage you to watch the Reel to get a feel for the atmosphere. And for those who did join us on race day, you can also view photos from each event below.
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SHADES OF THE SEASON
Being from a region known for leaf-peeping, we love to pull inspiration from our environment, and there’s no better time or place to take note from nature than fall in New England.
This year is no different. In fact, we’ve leaned into the range of colors that spans the season – the golds, greens, oranges and more. Even the soft blues that see us through earlier sunsets in shorter days and the browns that come through as the trees become bare. From classic silhouettes you can count on to all-new designs we can’t wait for you to discover, explore our fall running essentials.
The full fall collection drops next Thursday, September 4th. Sign up to SMS updates to receive early access.
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SOMETHING COMING IN SOHO
From September 8th through the end of the year, we’re popping up in New York City, bringing the Tracksmith experience to a new neighborhood for a limited time with an exclusive shopping experience. In addition to carrying our core products, we’ll also be stocked with this year’s marathon gear, including the New York Brighton Base Layer and the beloved Heirloom Hoodie.
At the SoHo Pop-Up, you’ll also be able to shop one-off vintage pieces in a collection curated by Cole Townsend of Running Supply. Over the past few months we’ve been collecting specialty sport styles, from embroidered bomber jackets to decades-old graphic tees. They will only be available at the SoHo pop-up, so swing by if you’re feeling nostalgic.
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FROM THE RUNNING WORLD
Quick Splits
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Up There Down Under
On Thursday, we opened our Marathon Experience in Sydney, Australia. It’s not our first time Down Under; we’ve been working with Up There Athletics in Melbourne for several years, including a Twilight 5000, so it made sense to head to Sydney together. This is the first year that Sydney will be part of the World Marathon Majors after a three year selection process. Word on the street is that the energy and atmosphere are electric. I’m wondering who will be the first runner to collect their 7th star? |
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Further North
Up the coast from Sydney, I’m hoping the organizing committee for the 2032 Olympics will be watching closely. After LA, the Olympics head to Brisbane. A major marathon is a far cry from a full Olympics, of course, but it does provide a small dress rehearsal for how people move around a city. But the main reason I hope they’re paying attention is to continue what Paris started: including a mass participation marathon as part of the Olympic programming. |
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Tokyo Drift
Track is hard to follow for the average fan, but it’s even a struggle for diehards, outside of the major championships. Competitiveness and entertainment value are hit-or-miss throughout the “season” due to the competing priorities for athletes, agents, coaches and federations. There’s been a push to start new leagues and introduce more events. But we don’t necessarily need more track meets; we need more track meets that matter. And that’s what we got on Thursday with the Diamond League Final in Zurich. Several athletes had the opportunity to earn a bye to the World Championships - they just had to win their respective races. Josh Hoey and Yared Nuguse came up short, but Brittany Brown earned her spot on the US 200m team. A handful of interesting storylines should carry fans into the World Championships, which begin September 13th in Tokyo. |
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